Become a Carer Friendly Business

Support carers in your community - and grow your business at the same time.



Calling small businesses!

Unpaid carers are the hidden heroes of our society. From helping elderly parents to supporting disabled children or partners with dementia, these individuals do vital work — often without any pay, rest, or thanks.

By becoming a Carer Friendly Business, you’re helping recognise their effort while creating a positive impact in your community.

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What is a Carer Friendly Business?

It’s simple. A Carer Friendly Business offers unpaid carers exclusive perks — from discounts and free extras, to loyalty offers and more. You choose what works best for you.

  • - Percentage discounts (e.g. 10% off)
  • - Buy one, get one free
  • - Priority booking or bonus offers
  • - Customised bundles or promotions

“This small act of kindness from local businesses makes me feel seen and appreciated as a carer.”
— Sarah, full-time carer

The benefits to your business



1. Enhance your Corporate Social Responsibility (CSR)
In today's world, businesses are increasingly expected to demonstrate their commitment to social good. By becoming a carer friendly business it's an excellent way to enhance your CSR initiatives. By supporting carers, you’re not just offering a discount; you’re taking a stand for an important social cause. This can improve your company’s reputation, strengthen community ties, and attract socially conscious customers who value businesses that care about more than just profit.

2. Promote your brand to a dedicated community
CarersCardUK is home to a large and highly engaged community of carers who are always on the lookout for businesses that recognise and support their efforts. By joining our network, you’ll have the opportunity to promote your brand directly to this loyal and interactive group of shoppers. This exposure can lead to increased brand awareness, customer loyalty, and ultimately, sales.

3. Drive sales through an interactive shopper base
Our community of carers is not just large but also highly active. They're keen to take advantage of discounts and offers, making them a vibrant market for your products and services. By providing exclusive deals, you can drive foot traffic, increase sales, and potentially gain long-term customers who appreciate your support of their role as carers.

4. Reward carers and elevate their recognition
Unpaid carers often go unnoticed, despite their critical role in society. By offering discounts, your business helps to change this narrative. You’re not just offering a deal; you’re helping to bring much-needed recognition and reward to carers across the UK. This simple gesture can make a world of difference to someone who spends countless hours caring for others.

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How it works

1
Take a few minutes to register your business and then add your offer or discount

2
We will promote both your business and your offer or discount to our community of carers

3
Carers will show their 'Carers Card' or enter a promo code to take advantage of your offer or discount


Join Now – It’s Quick, Free & Rewarding
Carers Photowall

Ready to join?

Getting involved is simple. Register today and you’ll be able to start offering discounts and promotions directly to our cardholders. We’ll work with you to ensure your offers are highlighted on our website, within our app, newsletters, solus emails and across our social media platforms. All of this makes it easy for carers to find and take advantage of your offers. In return, your business will gain exposure to a large, loyal, and engaged customer base. Together, we can create a community that not only recognises the value of unpaid carers but actively supports them in their daily lives. We invite you to join us in making a difference—both for the carers who give so much and for your business, which stands to gain from this meaningful partnership.

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Support the fastest growing community of carers

Please help us, help our carers, by offering a discount - Thank you!



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Carers Photowall




Proud to be supporting