We completely understand why many carers feel their card should be free.
Caring can place a real strain on finances, and if we could give every card away at no cost, we absolutely would. This page explains—openly and kindly—why there is a small fee and how we work to keep it as low as possible.
We believe carers shouldn't have to pay for recognition. Our long-term aim is to offer the card for free through sponsorships and subsidies. Until we secure sustainable funding, we charge the minimum we can to cover essential running costs while maintaining a quality service.
In short: £8 helps keep the service running today—so we can keep pushing for a future where the card is fully subsidised.
Many carers recover the £8 several times over through savings and perks.
We exist to recognise, support and reward unpaid carers. We keep our price low, protect quality, and remain transparent about costs. At the same time, we're actively pursuing funding and partnerships to remove the fee entirely in future.
Every carer deserves recognition, support and savings — so we’ve kept our price accessible to all.
No hidden fees. Renew after two years for the same price.
Thank you to the 33,816 carers who signed our letter to the Prime Minister - Read our letter
Next stop - Parliament!
We’re not stopping there! We want to secure a formal debate in the House of Commons.
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